LocalOrders.me
  • Overview
  • Getting Started
    • Hardware Requirements
    • 10-Minute Quickstart
    • One Step Registration
    • Setup Your Menus
    • Configure Your Restaurant
    • Restaurant Storefront Website
    • Managing New Orders
    • Promoting Your Store
      • Online Restaurant Marketing – Facebook Advertising
      • Online Restaurant Marketing – Google My Business
      • Creative Marketing Ideas To Grow Your Restaurant
  • How To Guides
    • Setup Stripe Payments
    • Purchase A Domain Name
    • Setup an iOS & Android App
  • Platform Information
    • Your Subscription & Billing
  • Submit a Ticket
Powered by GitBook
On this page
  • Let Your Customers Know
  • Paid Advertising
  • Create A Google Places Listing
  • Search Engine Optimization
  • Setup A Custom Domain Name
  • Submit Your Website To Google, Bing etc
  • Additional Reading
  1. Getting Started

Promoting Your Store

Once you have set up your online store settings and menus, you are ready to start taking orders. Getting online orders requires you to drive customers to your website to place orders.

PreviousManaging New OrdersNextOnline Restaurant Marketing – Facebook Advertising

Last updated 3 years ago

Promoting your store goes well beyond the scope of our software. This single page does not do justice to the vast number of promotion strategies available. The below suggestions are here to help you get started.

Let Your Customers Know

Initially, your customers will not be aware of your new online ordering system. It's important that you let them know this exists. You can do this by:

  • Handing out cards or flyers when customers make in-store purchases

  • Putting up a board or sign on your store window

  • Inform customers who call in that they can now order online.

  • Add a link from your website to your ordering page

  • Posting the ordering link on your social media channels

  • Add the ordering link to your in-store receipts

Paid Advertising

You can consider paying for Facebook or Google ads. Both of these are avenues to generate new customers. We highly recommend utilizing Facebook advertising as it is dirt cheap and easy to target local consumers with.

Create A Google Places Listing

A Google places listing will allow local customers to find you far easier as its focused on your locality. This means you are more likely to rank high if the person searching for you is near your store. Follow this link to create or manage your listing.

Search Engine Optimization

SEO which stands for search engine optimization is the process of making your site discoverable and rank high on search engines such as Google.

Setup A Custom Domain Name

By default, your online store can be found on a sub-domain of "localorders.me". It is essential that you set this subdomain to be something that customers can easily remember and recognize.

While the subdomain is just there to get you up and running quickly, it's best to purchase your own domain name for your business. You can then configure your store to your own custom domain name.

Once you have purchased your own domain name, submit a ticket or contact us using chat to help setup custom domain.

Submit Your Website To Google, Bing etc

Additional Reading

We have created a few helpful guides for restaurant marketing on our blog. We suggest reading them to get more ideas and strategies.

Do not forget to add a "Placing an order" link to your places listing. See the following article on how this can be done

Once you have a custom domain, visit . Register an account there, add your website, then use the "URL Inspection Tool" to check your website. There you can submit it to Google for indexing.

https://www.google.com.au/business/
https://support.google.com/business/answer/6218037?hl=en
https://search.google.com/search-console
Online Marketing - Google My Business
Online Marketing - Facebook
Creative Marketing Ideas For Restaurants